Blogging encompasses a lot of things. It’s not just writing blog posts anymore. It is drafting, writing, making graphics, marketing, editing, socializing and so much more. If you have been in the blogging game for a while, you’ll know that blogging comes with a list of “things to do”. And sometimes, that list feels very long.
One of the most debated topics in the blogging community, specifically the book blogging community, is blog hopping. There are many questions about it. Do you HAVE to blog hop? How much? How often? Is there a right way of doing it? And is blog hopping important for your blog to grow?
Today, I’m here to talk about those questions, and give some answers of my own.
WHAT IS BLOG HOPPING?
If you’re new to the blogging community, you might be thinking that I’m talking gibberish, and I’m sorry about that.
Blog hopping is the act of visiting multiple blogs and commenting on their posts. Usually, the term is used for when you spend quite a bit of time doing this. For example, when I start to blog hop, I spend at least 20 minutes.
I won’t lie, it’s a process. It takes a while and you probably can’t do it often. Because 1) visiting several blogs, truly reading their posts and commenting TAKES TIME. And 2) it’s hard to set aside some time regularly to do this.
WHY DO BLOGGERS DO IT?
There are multiple reasons why bloggers blog hop.
To find many new blogs. And also make new blogger friends! Personally, I find new blogs to follow by blog hopping. I read tons of content. I check out multiple posts in the same blog to get a feel of the blogger and what their content is about. It’s a great way to find bloggers to follow, and bloggers to interact with.
To become inspired. I find that every time I blog hop, I get so many new ideas for my own blog. Be it ideas about design, style, formatting, graphics, or content. I ALWAYS get inspired and want to start blogging with these new ideas immediately. Hence, if I find myself without ideas or inspiration, I do a little blog hop session which gets my mind running.
I believe that if you’re a person who makes creative content—be it writing, painting, photography or whatever else—you should always be open to inspiration. I find myself looking for inspiration constantly, even if it’s from my daily life or something that a friend said.
Let me be clear on one thing, inspiration and mimicking are two very different things. This post that you are currently was actually inspired by a post on blog hopping by Caitlin Althea (whom I found through blog hopping actually!). Her post and mine have the same subject, but they’re totally different in writing and actual content. We’re both talking about blog hopping but with different questions and different answers. Mimicking would be to almost copy her content and opinions.
I don’t think this actually needs to be said but always make sure that you’re writing your own content. Don’t copy someone else’s in hopes that it will make your blog more popular. Your own words and opinions will make much more of an impression on readers. Be you.
To enjoy content, obviously. I LOVE reading blogs. A post about your daily routine? I’ll be right there! Are you talking about books? Love it. Do you blog about your personal life? I’m down for that! When I have spare time and I want to just chill, I read blogs. Sometimes I even learn new things from them.
To bring back traction to your blog. This is the most popular point that is spoken about anytime blog hopping is mentioned, and it is probably the most motivating reason. Pretty much every blogger who has been around around for a while would share their opinions on blog hopping and the true reason for doing it. And it is the point that this post revolves around.
It’s most likely that if you visit a blog and give them some love, they will return the favour. When I comment on a couple or more posts, the blogger almost always returns the gesture by visiting and commenting on my blog. And I do the same, if a blogger finds my blog first.
The main piece of advice every new blogger receives is INTERACT INTERACT INTERACT. And this is what traction through blog hopping based on. If you’re nice to a blogger, they will want to be nice to you as well. And hence, if your blog is suffering in terms of views or comments, you can blog hop and be certain that your blog will get some traction as well.
SO, IS BLOG HOPPING IMPORTANT FOR MY BLOG’S STATS?
If you’re a new blogger, YES. Definitely.
The reason why my blog received any attention in the beginning was because I was visiting multiple other blogs and commenting. I was mainly doing it to see how blogging works, to see the different styles, and to make new friends. At the time, I did not expect that bloggers are so nice that they would come back and visit my silly blog as well. I was mainly researching about blogging by visiting several blogs but it also helped my blog take off.
Bloggers are super nice. Almost every blogger I’ve interacted with in my four years of blogging (I’m old lol) has been SUPER NICE. Bloggers are welcoming, kind and fun to talk to. Don’t wait for them to find you. You have to find them first.
If you’re a seasoned blogger, it depends. But blog hopping always helps.
When I say “it depends”, I mean that it depends on whether your current blog stats i.e. views, likes and comments, are good enough for you. If you want them to go up, blog hopping always helps. But I’m also aware that seasoned bloggers tend to raise the bar every time, and hence do a lot of work related to their blogs. So if you are not able to blog hop often, it’s okay. And if you get views from search engines, those posts will definitely keep going up.
I wouldn’t say it’s “important”, but it DOES help boost stats. And it definitely helps in growing your blog.
What are your thoughts on blog hopping? Do you think it helps blogs grow? Do you think that it should be done by everyone?